I always find it so interesting and thought provoking how much the media we use day to day has evolved. It has become such a huge part of our lives, and most of the time when I’m using it I am not thinking about how it’s being regulated to me. Gaining knowledge about UNESCO (The United Nations Educational, Scientific and Cultural Organization) and ITU (International Telecommunication Union) as well as the different debates and issues that arise over the regulations and just getting information out there into the world has made me think about those things a little more.

New forms of media today have huge powers both nationally and globally. Google is a company that is known very well throughout the word, which gives it a lot of power. Google Earth is something that I’ve always found a little invasive, the fact that you can type any address in and see a 3d look at the coordinates. But it also gives people a chance to virtually visit places they could never physically travel to. I feel that with Google having such a big footprint globally, regulating a media like that is difficult. According to an article on UNESCO’s website, in 2009, Google and UNESCO announced their alliance in which they would “provide virtual visits of several World Heritage sites. Sites of outstanding universal value inscribed on the World Heritage List.” Since Google is such a huge phenomenon, I feel like by UNESCO working alongside Google might be their attempt at trying to regulate what they can.


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